Italian design meets top-level Austrian sport: Under the motto „Two Icons. One Passion.“, COLMAR presented the new clothing of the Ski Austria Alpine and Para Team at the FORMDEPOT in Vienna.
Sporty, stylish and ready for the new season: They celebrated with an exclusive press brunch in Vienna. COLMAR and Ski Austria The event marked the start of their collaboration. The focus was on the new outfits of the Austrian ski stars, which combine Italian design with the functional requirements of top-level alpine sports. This ensures that the Austrian ski teams are not only equipped for the challenges on the slopes, but also for stylish appearances off them.
In addition to the functional team outfits, the Originals leisurewear collection was also presented, along with the new campaign video featuring Stefano Bernardin, Conny Hütter, Lukas Feurstein, and Marco Schwarz, who embody their shared passion for winter sports in the spot. At the subsequent meet and greet with Conny Hütter, she provided personal and surprising insights into the new season.
With this new partnership, COLMAR and Ski Austria unite two worlds that have more in common than one might initially suspect: tradition, passion, and a commitment to the highest quality. The launch in Vienna certainly demonstrated that the upcoming ski season has a lot to offer, not only in terms of sport but also in fashion.